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How To Change The Logo In WordPress: 3 Effective Methods

Main \ General \ Tutorials \ Website Development \ WordPress Coding \ How To Change The Logo In WordPress: 3 Effective Methods

  Posted February 13, 2025  |   Updated January 20, 2026  |    Rhett Freeman  |   

Header Text - 3 Ways to Change the Logo in WordPress
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Here are three ways to change the logo in WordPress, as your logo is one of the most important parts of your website. It’s not just a picture; it’s the face of your brand. A good logo helps people recognize and remember you, making your site look professional. Think about logos like Nike’s swoosh or McDonald’s golden arches. They’re simple but instantly recognizable. That’s the connection you want your logo to create for your website.

The good news? If you’re using WordPress, changing your logo is super easy. You don’t need to be a tech expert or have special skills. WordPress simplifies uploading a new logo, replacing the old one, or adjusting its size and placement with just a few clicks.

This tutorial shows you how to change the logo in WordPress step by step. We’ll cover different methods, like using WordPress’s built-in tools and your theme’s settings. And if you want more control, we’ll also share how to use custom code to customize your logo.

KEY TAKEAWAYS

  • Your website’s logo is important for branding and helps visitors recognize your WordPress site.
  • Changing the logo in WordPress is simple and can be done using different methods.
  • The Theme Customizer is the easiest way to change the logo in WordPress themes.
  • For block themes, use the Template Editor for the WordPress change logo process.
  • Advanced users can add a logo manually by editing the header.php file and adding custom code.
  • Always check your theme’s recommended logo size to ensure it looks clear and professional.
  • Edit the functions.php file to add or change the logo on the WordPress login page.
  • Test your logo on desktop, tablet, and mobile to ensure it looks good on all devices.
  • It’s good practice to back up your theme files before editing them.
  • Or, use a child theme if you want to preserve customizations.
  • A properly placed and sized logo makes your website look polished and professional.

TABLE OF CONTENTS

  • KEY TAKEAWAYS
  • Significance of Strategic Placement While Changing Logo
  • How to Change Logo on WordPress Website?
    • Change it in WordPress Theme
    • Change Logo in WordPress Through Custom Code 
    • Change Logo on WordPress Login Page 
  • Common WordPress Logo Sizes 
  • FAQS
  • Other Related Tutorials

Significance of Strategic Placement While Changing Logo

Before we dive into how to change site logo in WordPress, it’s important to understand where to place the logo on your website. The placement of your site logo is crucial for making your site look professional and easy to navigate. A well-placed logo helps visitors quickly recognize your brand and makes your site more user-friendly. In WordPress, the most common and effective spot for your logo is in the header, and here’s why:

  1. The header is at the top of your website, where people naturally look first. Placing your logo there ensures it’s immediately visible when someone visits your WordPress website. It grabs attention and tells visitors they’re in the right place.
  2. When your logo is in the header, it often doubles as a link to your homepage. This makes it easy for your target audience to navigate your site. Branding is strong and memorable when a logo is consistently displayed across all pages.
  3. Most themes automatically adjust the logo placement for mobile screens. Placing your logo in the header ensures it remains prominent and doesn’t interfere with the mobile experience. A centrally positioned or top-left logo works best for desktop and mobile users. 

However, if your WordPress theme doesn’t support logo placement in the header, consider switching to a theme that does, or use a page builder like Elementor to customize your header layout.

While the header is the most common location, some websites place logos in the footer or the sidebar. This can work if your header is already crowded but remember: the logo may not get the same visibility as it would in the header.

Now that you know where to add your WordPress website logo, let’s explore various methods to change logo in WordPress.

How to Change the Logo on WordPress Website?

As we already said, it’s important to change the logo in WordPress to make your website unique and professional. However, the exact steps to update your logo can differ depending on your theme and how customized your site is. Some themes simplify things with built-in tools, while others may need more work or coding.

Most modern WordPress themes let you change the logo easily through the WordPress Customizer. This is a feature that allows you to update the look of your site in real time. However, some themes may have specific settings or require you to upload the logo in a particular section of your WordPress Admin Dashboard.

While the process may feel different from one theme to another, it’s usually straightforward once you know where to look. In this tutorial, we show you 3 different ways:

  1. Using WordPress Theme
  2. Using Custom Code
  3. Editing functions.php File.

Change it in WordPress Theme

Adding or changing a custom logo to your WordPress site is a simple way to make your website look professional and strengthen your brand. Depending on your WordPress theme, there are 2 main methods you can use to add or change a logo:

  1. Using WordPress Theme Customizer. This is great for classic themes like Astra.
  2. Using WordPress Template Editor. It’s designed for block themes like Twenty Twenty-Two. 

Before you start, you’ll need to set a static homepage if you haven’t already. This ensures your logo appears properly on your main page. Here’s how to do it:

Go to Settings → Reading in your WordPress dashboard. Under Your homepage displays, select A static page and choose your desired homepage. Optionally, you can also choose your blog page. Then, click Save Changes to finish.

Change The Logo In WordPress - Set Static Homepage in WordPress

Once this is done, you’re ready to change the logo in WordPress.

  • With WordPress Customizer

If you’re using a classic theme, the WordPress Customizer is the easiest way to change your logo. Follow these steps:

First, install and activate a theme that supports the Customizer, such as Astra. Then, go to your dashboard and navigate to Appearance → Customize. In the Customizer, select Site Identity from the menu.

Change The Logo In WordPress - Access Site Identity Settings in Astra Theme

Next, click Site Title & Logo Settings.

Change The Logo In WordPress - Access Logo Settings

Click Select Logo, which will open the media library. Here, you can select an existing image or upload a new logo.

Change The Logo In WordPress - Open Media Libarary to Select Logo

To upload, switch to Upload files and click Select Files. Choose your logo file and upload it.

Change The Logo In WordPress - Upload Your Website’s Logo File

Once the image is uploaded, mark your image and click Select.

Change The Logo In WordPress - Select Your Logo

Now, you’ll be prompted to crop it. Adjust the image size as needed, then click Crop image.

Change The Logo In WordPress - Crop Logo

When you’re satisfied, click Publish to save your changes.

Change The Logo In WordPress - Publish Your Changes

TIP:

While you’re in the Customizer, you can also upload a favicon (also called a site icon). The recommended size for this is 512 x 512 pixels. Additionally, you can further customize your logo appearance by writing CSS code in an Additional CSS box that you can access using WordPress Theme Customizer.

Take complete control of your WordPress website’s design and functionality with Hosted®’s WordPress Hosting and enjoy the peace of mind knowing our dedicated team of experts is ready to provide personalized assistance whenever you need it.
From fine-tuning your site’s layout to implementing advanced customizations, we’re committed to helping you maximize your website’s potential.

  • Using WordPress Template Editor

If you’re using a block theme, you’ll use the Template Editor to change your logo in WordPress. Here’s how:

Install and activate a block theme, such as Twenty Twenty-Two. Then, go to Pages → All Pages in your dashboard and click Edit to open your front page in the editor.

Change The Logo In WordPress - Open Front Page in Editor

In the block editor, open Settings and look for Template under Page. Click on Pages next to the Template option and choose Edit template to open the Template Editor.

Change The Logo In WordPress - Open Template Editor

In the Template Editor, locate the Header template and select it.

Change The Logo In WordPress - Select Header Template

Now, insert a Site Logo block into the header if it isn’t already there. You can refer to WordPress Blocks Features and Site Customization Options to see how to insert WordPress blocks. Then, click Site Logo to add your logo image or choose one from your media library.

Change The Logo In WordPress - Add Logo to WordPress Block Theme

Once uploaded, click Select to insert the logo.

Change The Logo In WordPress - Select Your Website’s Logo

When you’re done, click Save to save your header design. Confirm the changes by clicking Save again.

Change The Logo In WordPress - Save Header Design

Remember: Save time and effort – choose a theme that supports your preferred method. Feel free to experiment with logo placement to make your WordPress site stand out and reflect your brand. Your logo is an important website component, so ensure it looks right!

TIP:

If you want to update the entire header, including the logo, look at the tutorial, How To Edit Header In WordPress With Site Editor & Customizer.

Change the Logo in WordPress Through Custom Code 

If you’re an advanced user and want more control over your logo placement, adding it through custom code is a great option. This method allows you to fine-tune how your logo looks and behaves. However, be careful as you must work with your theme’s files.

We recommend using a child theme when making changes to your theme files. A child theme also ensures your customizations aren’t overwritten when your theme is updated. If you don’t use a child theme, consider creating one before proceeding with this method.

Once created, follow the given steps to change a logo in WordPress:

First, access your WordPress website’s files. Do this using your web hosting’s File Manager feature or an FTP client like FileZilla. Both methods allow you to browse and edit your theme files. For this tutorial, we’ll use the Hosted® File Manager.

To simplify things, we’ve already covered, how to configure a website using FileZilla and how to use the Hosted® File Manager. You can find these below:

– How To Configure A Site In FileZilla

– How to Use the Hosted® File Manager

In File Manager, upload your logo image to the images folder in your theme’s directory. If your theme doesn’t have an images folder, create one. For example, in a theme like Twenty Sixteen, the directory path would look similar to this example:

public_html/wp-content/themes/twentysixteen/images/

Ensure the logo file name is easy to remember, like my-blog-logo.png. This will simplify the reference in your code later.

Change The Logo In WordPress - Upload Logo Image

After that, locate the header.php file in your theme’s directory. Right-click on it and choose Edit to open it in edit mode.

Change The Logo In WordPress - Open header.php in Editor

Inside the header.php file, add the custom HTML code for your logo. For example, you can use this basic code:

<div class="site-logo">
<a href="<?php echo home_url(); ?>">
<img src="<?php echo get_template_directory_uri(); ?>/images/your-logo.png" alt="Site Logo">
</a>
</div>

This code adds your logo and makes it clickable, so users can return to your homepage by clicking the logo image. Ensure you replace your-logo.png with the actual file name of your logo and click Save Changes to save the file.

Change The Logo In WordPress - Edit header.php File

After adding the HTML, you need to style your logo using CSS. Locate the style.css file in the same theme folder and open it in edit mode by right-clicking on it and choosing Edit.

Change The Logo In WordPress - Open style.css in Editor

Scroll down to the bottom of the page, add the following CSS code to control your logo’s appearance, and click Save Changes:

.site-logo img {
    max-width: 150px;
    height: auto;
}
Change The Logo In WordPress - Edit style.css File

Once you’ve made all the changes and saved the files, refresh your website to see the new logo.

Change the Logo on WordPress Login Page 

Customizing your WordPress login page logo is a great way to make your WordPress site feel unique and professional. Instead of the default WordPress logo, you can display your logo to match your brand. To do this, add a small piece of code to the functions.php file of your active theme. Here’s how:

Sign in to the WordPress dashboard, navigate to Appearance → Theme File Editor, and click the functions.php file to open it for editing. Scroll to the bottom of the functions.php file and add this code:

function custom_login_page_logo() {
echo '<style type="text/css">
h1 a {background-image: url(insert_the_logo_url_here) !important; }
</style>';
}
add_action('login_head', custom_login_page_logo);

This code tells WordPress to replace the default login logo with your custom logo using a simple style adjustment.

Change The Logo In WordPress - Edit functions.php File

Next, go to Media Library in your WordPress dashboard (found under Media → Library). Click your logo image and then click Copy URL to clipboard to copy the URL of your logo image. It will look similar to this:

https://yourwebsite.com/wp-content/uploads/2025/12/logo-example.png
Change The Logo In WordPress - Copy Logo File URL to Clipboard

Now, replace the placeholder insert_the_logo_url_here in the function.php’s code with your copied URL. For example:

function custom_login_page_logo() {
echo '<style type="text/css">
h1 a {background-image: url(https://www.domain.online/wp-content/uploads/2025/01/cropped-my-blog-logo.png) !important; }
</style>';
}
add_action('login_head', custom_login_page_logo);

Once you’ve updated the code by writing the logo URL, click Update File to save your changes.

Change The Logo In WordPress - Edit functions.php File

Lastly, go to your WordPress login page (yourwebsite.com/wp-admin) and check if your custom logo is displayed. If you don’t see it, clear your browser cache because sometimes old files are cached, so clearing it will allow you to see the updates.

IMPORTANT:

Always create a backup of the functions.php file before making any changes. This way, you can restore it if anything goes wrong.

By following these steps, you can change your logo in WordPress and give it a more personal, branded look. It’s a small change, but it makes a big difference in how your site looks to users.

Common WordPress Logo Sizes

When changing a logo to your WordPress site, you may wonder what size it should be. The truth is, there is no one-size-fits-all dimension. Different themes have different designs, so the ideal logo size depends on your theme. Some themes have large headers that can fit bigger logos, while others may require smaller, compact logos to look good.

A good starting point is to use 160×160 pixels if your logo is square. This size works well in most themes and keeps your logo sharp. For a rectangular logo, a 200×100 pixel size is a great option. This ensures your logo is clear without taking up too much space. However, these are just general recommendations, and your theme may require different dimensions.

To get the perfect fit, check your theme’s documentation or settings. Most modern themes include logo size recommendations, and some even allow you to adjust the size in the WordPress Customizer.

Once you upload your logo, preview your site on different devices – desktop, tablet, and mobile – to ensure it looks good everywhere. If the logo appears too small or too big, you can resize it and upload a new version.

By testing and adjusting your logo, you’ll ensure your WordPress website looks professional and well-designed. A properly sized logo helps with branding and gives your site a professional look.

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FAQS

Why is my logo blurry on some screens?

A blurry logo is usually caused by low resolution or improper scaling. Here’s how to fix it:
Upload a larger image (double the recommended size) and let WordPress resize it for sharpness.
Use SVG format if your theme supports it, as SVG files stay sharp at any size.
Ensure your logo is optimized for retina displays by using an image twice the required dimensions (e.g., 400×200 pixels instead of 200×100 pixels).

Can I upload a transparent logo in WordPress?

Yes, you can upload a transparent logo in PNG format. PNG files support transparency, which means your logo will blend smoothly with different background colors. To upload it, go to Appearance → Customize → Site Identity, select your transparent logo, and save the changes. If your logo still appears with a background, double-check your image file has transparency.

What file formats are best for a WordPress logo?

The best file formats for WordPress logos are PNG, JPG, and SVG. PNG is ideal because it supports transparent backgrounds and high-quality images. JPG works well for simple logos without transparency and has a smaller file size. SVG is the best choice for sharp, scalable logos, but some themes may not support it by default.

When I change logo in WordPress, it’s not showing up. Why?

If your new logo isn’t showing up, try clearing your web browser cache to ensure you see your website’s latest version. Next, check your theme settings to ensure the logo is properly uploaded and saved. If the problem persists, temporarily disable any caching plugins you have installed. Lastly, consider using a different file format. If your logo isn’t displaying correctly, try uploading it as a PNG or JPG, as these formats are widely supported and work well with most WordPress themes.

Will changing my logo affect my website’s design?

It depends on the size and placement of your new logo. If the new logo is much larger or smaller than the previous one, it can affect your header layout. Some themes allow you to adjust the logo size to fit properly. Always preview your site after changing the logo to ensure it looks good on mobile devices and desktop screens.

Other Related Tutorials

– How to Change Your WordPress Homepage: 3 Methods

– How To Add WordPress Custom Fonts To A Website

– How To Change Font Color In WordPress: 5 Easy Methods

– How To Add Expires Headers In WordPress: 2 Easy Methods

– How to Stop WordPress Comment Spam: 4 Effective Strategies

  • About the Author
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Rhett Freeman( Researcher, Content Writer and WordPress Content Guru )

Rhett isn’t just a writer at Hosted.com – he’s our resident WordPress content guru. With over 6 years of experience as a content writer, with a background in copywriting, journalism, research, and SEO, and a passion for websites.

Rhett authors informative blogs, articles, and Knowledgebase guides that simplify the complexities of WordPress, website builders, domains, and cPanel hosting. Rhett’s clear explanations and practical tips provide valuable resources for anyone wanting to own and build a website. Just don’t ask him about coding before he’s had coffee.

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